The senior leaders I work with and the future leaders who do stand out are better than others. They don’t try to be different. They try to be the best.
Why stories connect with your emotions
If you need proof that stories are the right way to inspire and motivate others, then just think about Christmas. From the founding story of one of the world’s great religions to the annual battle among retailers for the best Christmas advertising campaign…and ultimately your money.
All are a story, have stories running through them or will use story structures to capture and keep your attention.
All attempt to tap into your emotions which psychologists have identified as motivating forces, preparing us for action.
Be meaningful to others unless you want to be forgotten
What is the detail you need to work on to be a better communicator?
Innovate your communication in only 24 hours
The Boss of good communication
How to turn a statistic into a STAR moment
How to take people with you
You can have great plans and strategies, mission statements and goals but unless you get the communication right you will be a leader in name and title only.
Here are three ways for you to take people with you whether this is a handful in a team, a few dozen in a fast-growing start-up or many millions in a country.










