The senior leaders I work with and the future leaders who do stand out are better than others. They don’t try to be different. They try to be the best.
Less is more (or just enough)
Why shutting your mouth will make you more credible
It’s time to be more human
Mood follows action
Why stories connect with your emotions
If you need proof that stories are the right way to inspire and motivate others, then just think about Christmas. From the founding story of one of the world’s great religions to the annual battle among retailers for the best Christmas advertising campaign…and ultimately your money.
All are a story, have stories running through them or will use story structures to capture and keep your attention.
All attempt to tap into your emotions which psychologists have identified as motivating forces, preparing us for action.










